Our Team

Louie Anderson - Lead Sales Representative 

Louie has been a legendary figure in indoor climbing since the early days of the industry. Louie is in charge of our customer relations and North American orders. If you have any questions about how the holds can or should be used he is the one to ask. He has built over 100 climbing gyms and helped start over a dozen popular climbing hold brands. 

Kevin Branford - Vice President of Method Grips and Lead Designer

Kevin has been on the climbing scene since 1991. He is most known for being the 5 time youth national champion and a one time Youth Continental Champion. Since 2007 he has been working as a professional climbing coach, most notably coaching Megan Mascarenas to a World Cup Championship and several other major competitions. To date Kevin has had over 1000 climbing hold designs hit the marketplace. He also holds a bachelor degree in business and has a keen eye for details and business strategy. 

Andy Nelson - President of Method Grips 

A 20+ year climber, Andy primarily boulders these days.  It is not uncommon to see him with a trad rack though.   Originally joining Method as a free lance shaper/ designer, Andy stepped in to take over from original owner Mike Nicholson in early 2020.  He spends most of his free time in his shop carving the next shapes for Method's line.

Janell Nelson - CFO of Method Grips

Janell is the person who keeps Method Grips going.  When not chasing after her two boys, Janell can be found searching out sketchy slabs or long, pumpy sport routes.  She is always down for a session on the family's large home wall.

Our Story

Started by Mike Nicholson, Method Grips is one of the newest climbing holds companies produced at Aragon Elastomers. Mike had the idea of collaborating with a small group of artists and climbing brand owners to create exciting and interesting climbing holds. Method uniquely benefits from this strong team of shapers working together to create the best possible products for the marketplace.

Early in the development phase, Kevin Branford decided to join the team as an owner. Kevin brings to the company a lifetime of indoor climbing, coaching, and setting experience. He is also lead designer of Method and his designs are prevalent throughout the site. Through his leadership in the design of their products Method has something truly special to share with the route setting community.

In early 2020 Andy & Janell Nelson joined Kevin as part owners.  They bring years of industry experience Method and a passion for all things climbing.

Method’s goal is to continually push innovative designs to the marketplace while maintaining a dedication to provide a high degree of professional customer service.